Fiverr Statistics 2026: Revenue, Buyers, Growth Trends & Marketplace Insights

On the surface, Fiverr’s latest numbers seem contradictory, even troubling. The platform lost 11.7% of its active buyers in just one year, dropping from 3.7 million to 3.3 million between September 2024 and September 2025. 

By traditional marketplace logic, fewer buyers should mean slower growth. 

Yet Fiverr’s total revenue climbed to $107.9 million in Q3 2025, an 8.3% year-over-year increase, while the average spend per buyer jumped 11.7% to $330.

This isn’t a glitch in the data. It’s a fundamental shift in how Fiverr operates—and it’s rewriting the playbook for the entire gig economy.

What’s actually happening reveals something far more interesting than a simple growth story: Fiverr is trading volume for value. The platform is attracting a smaller, but significantly wealthier, buyer base. The buyers who remain are spending more, staying longer, and becoming more loyal. 

In this analysis, we’ll break down what the numbers actually reveal about Fiverr, what it means for freelancers and clients, and why this interesting “paradox” might be the most bullish indicator of the platform’s future.

Key Fiverr Statistics

• Revenue growth: Q3 2025 revenue rose 8.3% YoY to $107.9M, up from $99.6M.
• Buyer decline: Annual active buyers fell 11.7% to 3.3M in Sept 2025 (down from 3.7M).
• Higher buyer spend: Average annual spend per buyer increased 11.7% to $330 (from $295).
• Services surge: Services revenue jumped 39.6% to $34.3M in Q3 2025, showing strong expansion beyond the core marketplace.
• Full-year performance: 2024 total revenue grew 8.3% to $391.5M (from $361.4M).
• Revenue mix shift: 2024 services revenue climbed 62.5% to $88.4M, while marketplace revenue declined 1.3%.
• Repeat buyers dominate: 67% of revenue came from repeat buyers, highlighting strong customer retention.

General User Statistics

1. Fiverr’s revenue grew 8.3% year-over-year to $107.9 million in Q3 2025, up from $99.6 million in Q3 2024. However, marketplace revenue declined 2% to $73.6 million, compared to $75.1 million in the same period last year (Fiverr 2025 Report).

2. Annual active buyers on Fiverr dropped to 3.3 million as of Sept 30, 2025, down 11.7% from 3.7 million in Sept 2024 (Fiverr 2025 Report).

3. The annual spend per buyer on Fiverr increased to $330 as of September 30, 2025, representing an 11.7% year-over-year growth from $295 as of September 30, 2024 (Fiverr 2025 Report). 

4. Services revenue for Fiverr grew significantly, reaching $34.3 million in the third quarter of 2025, representing a 39.6% increase compared to $24.6 million in the third quarter of 2024 (Fiverr 2025 Report). 

5. Fiverr’s Q4 2024 revenue reached $103.7 million, up 13.3% from $91.5 million in Q4 2023 (Fiverr 2024 Report). 

6. Fiverr’s Q4 2024 marketplace revenue was $73.5 million, down 4% from $76.6 million in Q4 2023 (Fiverr 2024 Report). 

7. Fiverr’s annual active buyers decreased by 10% to 3.6 million in 2024, from 4.0 million in 2023 (Fiverr 2024 Report). 

8. Fiverr’s 2024 revenue rose 8.3% to $391.5 million, from $361.4 million in 2023 (Fiverr 2024 Report).

9. Fiverr’s 2024 marketplace revenue declined 1.3% to $303.1 million, while services revenue jumped 62.5% to $88.4 million (Fiverr 2024 Report). 

10. Buyers who spent over $500 made up 58% of Fiverr’s core marketplace revenue (Fiverr 2024 Report).

11. As of December 31, 2023, Fiverr had 4.1 million active buyers, down 5% from 4.3 million on the same date in 2022 (Fiverr 2023 Report).

12. In 2023, Fiverr made a net profit of $3.7 million. This is a turnaround from 2022, when it reported a net loss of $71.5 million, or $1.94 per share (Fiverr 2023 Report). 

13. Fiverr was founded in 2010 by Micha Kaufman and Shai Wininger in Tel Aviv, Israel, to offer small services, or “gigs,” starting at $5 (Skillademia). 

14. Fiverr processed $1.13 billion worth of transactions in 2023, slightly up from $1.12 billion in 2022 (Backlinko). 

15. As of March 2024, Fiverr generated 67% of its revenue in the past 12 months from repeat buyers (Backlinko).

16. Since its IPO in 2019 and strong performance in 2020, Fiverr’s market capitalization has seen a notable decline. By 2024, the e-commerce platform for freelancers was valued at 1.2 billion U.S. dollars (Statista).

Demographics of Fiverr Users

17. Women account for 41.55% of the total visits to the Fiverr freelance marketplace (Skillademia).

18. The biggest group of Fiverr users are adults aged 25-34, making up almost 37% of visitors  (Skillademia).

19. The second and third largest age groups on Fiverr are 18-24 year olds, comprising 22.69%, and 35-44 year olds, making up 20.1%  (Skillademia). 

20. Fiverr attracts more than 50 million visits each month, with the United States accounting for nearly 25% of the total traffic (Skillademia).

21. The top five countries with the highest engagement on Fiverr are the United States (23.38%), India (6.35%), Pakistan (6.34%), the United Kingdom (5.88%), and Bangladesh (4.94%) (Skillademia).

22. The United States is the largest market for Fiverr, the freelancing platform (Statista).

Impact of Fiverr on Freelancers

23. According to Fiverr, freelancers in Las Vegas ($62,083), Nashville ($61,569), and Los Angeles ($61,303) topped the list for average incomes, showing these cities offer more than just a creative vibe.

Nashville, despite having fewer freelancers, out-earned bigger markets in creative services revenue, coming third after LA and NYC.

US businesses have boosted freelance hiring by 260%, with 6.9 million independent pros generating $319 billion in revenue (1.1% of US GDP) (Fiverr Freelance Economic Report 2025).

24. As of 2023, the US has an estimated 4 million independent professionals, earning $191 billion in revenue, up 6.1% from 2022.

Despite economic uncertainty, 43% increased revenue in 2023, and 55% expect to earn more in 2024, with 68% of Fiverr freelancers anticipating revenue growth (Fiverr Freelance Report 2024). 

25. Independent professionals in the top 30 US markets earn significantly more than the national average, with a $4,334 difference.

Top-earning markets include San Jose, San Francisco, and Washington, DC, while St. Louis has the lowest earnings (Fiverr Freelance Report 2024). 

26. In 2023, 71% of freelancers focused exclusively on freelancing, up from 64% in 2022. However, 29% still held a permanent job, with Gen Z and Millennials more likely to do so.

Freelancers with permanent jobs reported lower satisfaction with those roles, and 60% were likely to leave their permanent jobs to freelance full-time (Fiverr Freelance Report 2024). 

27. US Fiverr sellers are shifting to full-time freelancing, with 57% exclusively freelancing in 2023, up from 52% in 2022.

Similarly, 57% of Gen Z and Millennial independent professionals freelanced full-time in 2023, up from 47% in 2022 (Fiverr Freelance Report 2024). 

28. 38% of US independent workers raised their rates in 2023, with an average 21% increase. Half expect to raise rates in the next 6 months.

Most clients accepted the increases, with only 8% of workers receiving significant complaints (Fiverr Freelance Report 2024).

29. In 2023, 44% of US Fiverr sellers raised their rates by an average of 32%. Most clients accepted the increases, with only 8% of sellers receiving significant complaints and 60% receiving none (Fiverr Freelance Report 2024). 

30. Fiverr connects freelancers with clients for services like copywriting and voiceovers. The gig economy is growing rapidly, expected to reach nearly $1 trillion by the decade’s end (The Mötley Fool). 

31. As freelancing grows, Fiverr now offers over 700 service categories for talent to provide and clients to explore (Skillademia). 

32. Fiverr’s Seller Plus program, aimed at top-rated freelancers, reached 25,000 subscribers in 2023 (Skillademia).

33. In 2021, Fiverr purchased Stoke Talent for $95 million, a startup specializing in freelancer management software (Skillademia).

34. Fiverr’s data shows that searches for “AI consultant” gigs surged over 650% from January to July 2023. A notable AI consultant on Fiverr charges an average of $1,000 for a 10-hour service (Skillademia).

Conclusion

Fiverr isn’t just a gig marketplace — it’s a thriving ecosystem where talent meets demand in ways that traditional jobs can’t match. 

From side hustlers making extra cash to full-time freelancers earning six figures, the numbers prove that Fiverr is more than a trend but a force reshaping the future of work. 

If you’re a seller looking for your next big break or a buyer searching for top-tier talent, one thing is clear: the opportunities on Fiverr are only growing. 

The question is: are you ready to take advantage of them?

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