It’s no secret that MARKETING is the #1 most essential skill with most SUCCESSFUL entrepreneurs and business owners today.
Whether you’re just starting your journey or have established your career as an entrepreneur…
Having a solid knowledge of the right marketing principles and strategies can put you far above your competition and give you an unfair advantage in your industry.
After doing hours of research, reading a countless number of marketing books and reviews, I decided to compile this list of best books on marketing out there today (in no particular order) so you can level up your marketing game in this fast-paced, attention-starved, social media-driven world of business.
Let’s dive in:
Here are the best books on marketing for ALL digital entrepreneurs:
Marketing Book #1: Future Marketing
Since the discovery of the internet, the world continues to evolve at an alarming rate as new platforms, tools, tactics, and algorithms seem to be constantly changing.
If you can’t accurately predict where things are going, especially in this fast-paced digital age, then your business will get left behind as you may fail to adapt to the coming changes.
Whether you are a business owner, leader, marketing professional or content creator, you NEED to understand where we’re heading so you can plan accordingly…
And Future Marketing is your handbook to navigate the exciting, upcoming terrain.
The well-known marketing industry leader, Jon Wuebben, draws on the latest research, data, and predictions across multiple disciplines to show you:
- How cultural and technological shifts will impact the marketing practice
- How to transition from brand messages to multi-sensory experiences
- Why platforms will displace brands for building an audience
- Why the Prosumer will be the new customer
- What the marketing practice will look like in the year 2021 & 2030
- And lots more.
For anyone who writes ad copy, does content marketing, or if you are a marketer of any type, this is the book for you!
Marketing Book #2: From Nothing
![19 Best Books On Marketing To Read And Get An Unfair Advantage [2024] ᐈ Passive Secrets](https://passivesecrets.com/wp-content/uploads/2020/05/From-Nothing.jpg "19 Best Books On Marketing To Read And Get An Unfair Advantage")
From Nothing covers a while range online business topics like affiliate marketing, internet marketing, blogging, and e-commerce that you can start with less than $100.
I am yet to read this book. BUT all the positive reviews can’t be wrong and I have definitely added this book to my read list.
If you are just starting online marketing, this book is DEFINITELY for you!
Marketing Book #3: Dotcom Secrets
Dotcom Secrets is a solid playbook for anyone who wants to grow a profitable online business fast while operating with the highest degree of ethics and integrity.
After running tens of thousands of split tests, Russell Brunson, co-founder of the multimillion-dollar software company ClickFunnels, reveals his secrets to effectively generating leads and selling products and services online fast.
If you want to learn the BEST evergreen and high-level strategies that Russell and thousands of entrepreneurs are currently using to profitable sell, market, and deliver their products and services online fast, then this book is for you.
This is one of the best online marketing books today. You can check out my in-depth review here.
Marketing Book #4: #GetSocialSmart
If you want to learn how to create a content strategy for blogging, live streaming (i.e. Facebook Live), and video marketing…
Including how to use a content grid and editorial calendar to save your time and energy plus make planning easier, then this book is for you!
#GetSocialSmart teaches how to create a smart social media business strategy on what/when to post, what platforms to focus on, and how to blend the personal and professional parts of social media to build lasting relationships.
This book teaches you how to create a smart social media strategy including the ins and outs of Facebook, Twitter, Instagram, Snapchat, LinkedIn, YouTube, Pinterest, and many others.
Marketing Book #5: Trust Me, I’m Lying
Trust Me, I’m Lying is highly recommended and will change the way you view the media forever.
The book takes you behind the scenes of modern media advertising and manipulation going on today.
It’s a NECESSARY tool for anyone who wants to try their hand at building a profitable online business by leveraging online media.
Here are the best books to grow your business with content marketing:
Marketing Book #6: Everybody Writes
If you want to EXPAND your business with content marketing, then this book is highly recommended.
Ann Handley, a top marketing veteran, gives his expert guidance and insight into the process and strategy of content creation, production, and publishing with practical how-to advice designed to get you results.
Everybody Writes is a field guide for the smartest entrepreneurs who know that great content is the key to thriving in this digital world.
Marketing Book #7: They Ask, You Answer
They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy.
This book provides a great guide for creating relevant content, earning trust, and speeding up your sales processes.
Here are the best books on marketing to build a successful brand:
Marketing Book #8: Expert Secrets
This book is highly recommended for all entrepreneurs and business owners who want to grow a huge brand and create a big impact in this world.
Russell Brunson explains that building a successful online business has almost NOTHING to do with:
- What type of funnel you use…
- What your designs look like…
- Or even what you are selling!
But instead, it has everything to do with your ability to communicate with the people that enter your funnels and how to tell stories that sell.
Expert Secrets will teach you how to tell your story, build a tribe, and change the world.
This is one of the shortcuts of the new rich. Get it here for FREE (just cover shipping).
Marketing Book #9: Building a StoryBrand
Miller’s proven 7 step StoryBrand framework is the only thing you need to understand how to fine-tune your brand messaging and tell the story of your business.
No matter what kind of business you’re in, this book can help you hone in on the messaging that your customers understand, engage with, and value.
Beyond that, the StoryBrand framework can help you with your corporate culture management and staff recruitment.
Plus, the book provides “plug and play” templates too. Highly recommended.
Marketing Book #10: Positioning
Positioning describes a revolutionary approach to creating a “position” in a prospect’s mind-one that reflects your company’s strengths and weaknesses as well as those of your competitors.
This book teaches you the vital skill you need in today’s era on how to position yourself, your company, your products, your clients, and your competitors into a place where you will profit and prosper.
This classic is a must-read!
Here are the best marketing books to boost your sales skills:
Marketing Book #11: Copywriting Secrets
The truth is nobody is born knowing how to sell, but you can learn how to sell more (a LOT more) when you discover the right words that make people buy.
Copywriting is selling.
Whether you’re selling your skills, physical products, information products, or software, your ability to create sales copy that gets people excited buy from you determines your success.
Even if it’s online, offline, video, direct mail, on Facebook, or from the stage, copywriting is how you put words together that make people click, call, or pull out their wallets and buy from you.
Though copywriting is not new, you’ve got to learn the patterns and formulas that make people BUY in today’s world!
Copywriting secrets shows you patterns people have used for years to sell to other people, since before they even invented money!
This book gives you “plug and play” copy formulas to get more leads & sales both offline and online.
If you want to make more money, then this book is for you! Get it for FREE here now (just cover shipping).
Marketing Book #12: Influence
In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.
You’ll learn the six universal principles of influence and how to use them to become a skilled persuader and, just as importantly, how to defend yourself against dishonest influence attempts.
Marketing Book #13: Breakthrough Advertising
This is a rock-solid and high-level book about writing ad copy from one of the best copywriters who ever lived.
This book teaches ALL the advanced concepts of the psychology of marketing you need to know.
Nevertheless, it is NOT an easy read and you will need to have some prior marketing/copywriting experience.
On the other hand, if you want to dig deep into the subject of copywriting and go beyond the training wheels approach that’s so widely taught these days, then get this book now.
Here are the best marketing books for network marketers:
Marketing Book #14: The Greatest Networker in the World
The Greatest Networker in the World takes you through a journey that’ll set you free from old beliefs most people have about multi-level marketing.
This book teaches you how to create better habits, and shows you some wonderful techniques and strategies for not just building a successful network marketing business but creating a better YOU!
This book is an easy read, and super motivating whether you own a business, in network marketing or direct sales. It’s highly recommended with great 5 star reviews.
Marketing Book #15: Go Pro
If you’re in any type of networking marketing business, this book is your ultimate guide to success.
If you desire to boost your company through network marketing, then get this book now.
This book is a definitive guidebook that will teach you how to find your prospects, present your product, follow up with them and help them get started.
Marketing Book #16: Network Marketing Secrets
If you want to learn how to use sales funnels to grow your network marketing team, then this book is for you!
Inside this book, you’ll learn the three funnels that have built 99% of ALL successful network marketing companies and how to model them online with simple sales funnels.
After reading this book, you’ll be able to plug your network marketing opportunity into these funnels within just a few minutes.
The author Russell Brunson also reveals the one step that everyone forgets. Miss this step and your funnels will never gain the momentum you need to be a top earner.
Get this book now for FREE (just cover shipping).
Here are the best books to help you grow your business with affiliate marketing:
Marketing Book #17: Performance Partnerships
Affiliate marketing is not only one of the first official digital marketing channels, but it’s one of the most complicated when it comes to understanding how it works and how to run a successful affiliate program.
Robert Glazer, a leading affiliate marketer for more than a decade now, draws upon his experience and insights gathered from top marketers to examine a fast changing world of business.
Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry.
Robert Glazer’s Performance Partnerships is a must-read for anyone that desires to grow their online business with affiliate marketing.
His experience is invaluable as he shares the many generations of affiliate marketing and why so many organizations and marketing executives are not leveraging their affiliate program to its full potential.
Marketing Book #18: Affiliate Program Management
Affiliate Program Management: An Hour a Day is the do-it-yourself guide to planning and maintaining a successful affiliate program.
This thorough guide shows you, step by step, how to research, launch, manage, and grow a successful affiliate marketing program online.
It covers everything from performing market research and setting up competitive program terms to recruiting affiliates, motivating them to perform, and more.
Marketing Book #19: Affiliate Bootcamp Summit
Do you want to learn how to become a super affiliate marketing?
This book gives you over 186+ pages of detailed action plans on how to become a ClickFunnels super affiliate in the next 100 days!
You get the book FREE when you sign up for the One Funnel Away Challenge!
I had to mention it here as it covers all the best strategies that are working today on how to become a super affiliate.
Bonus: Best Marketing Book To Read If You Want Your Business To Survive
Marketing Book #20: Traffic Secrets
Most entrepreneurs suffer from the same problem… Getting their future customers to discover the amazing product or service that they created.
Every year, approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years.
Because the one essential skill most entrepreneurs don’t have is the art and science of driving traffic or people to their offers.
And that is a tragedy.
I strongly believe that entrepreneurs are the only people on earth who can change the world. It won’t happen in government, and I don’t think it will happen in schools.
It’ll happen because entrepreneurs like you, are crazy enough risk everything to build products and services that will change the world.
To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day.
Waiting for people to come to you is NOT a strategy.
Traffic Secrets was written to help you get your message out to the world about your products and services.
This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell. Get it now for FREE (just cover shipping)
Final Thoughts On the Best Books On Marketing
As Warren Buffet once said, “The more you learn, the more you earn”
Honestly, there are tons of marketing books that I could feature in this post…
But I decided to only feature the best books I believe can help you grow your business and give you an unfair advantage in your industry.
If you know a book on marketing I should have included in this post, let me know in the comments below:
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